There’s no denying the energy drink industry is booming, with 60% growth between 2008 to 2012. But a new report from three U.S. senators raises questions about one particular segment of the market that’s growing: minors.
The report, titled “Buzz Kill,” is part of senators Edward J. Markey (D-Mass.), Dick Durbin (D-Ill.), and Richard Blumenthal (D-Conn.)’s ongoing investigation into the energy drink industry. Their primary concerns are lack of regulation by the U.S. Food and Drug Administration (FDA) over the drinks, which may pose health problems for kids, adolescents and teens.
In 2013, the three senators sent letters to 16 energy drink companies asking about their willingness to report any adverse reactions to their products as well as to voluntarily submit to restrictions against marketing to young people. In “Buzz Kills,” the senators report that just four of the 12 companies say they avoid marketing their energy drink…
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Let me take the most likely one: the nuclear winter case. Say two countries that both have access to nuclear weapons get very angry at each other, and then retaliate, destroying most of the major cities in the opposite country. The vast bulk of humanity would survive, eventually. Say maybe we lost 5 percent of the population. Ninety-five percent of us would still be alive. But then as those cities burned, you’d end up getting soot in the upper atmosphere that stays there and darkens the entire planet. And all the crops fail.
As the world went dark, you’d have a couple of the more hearty crops survive—the trees would last a little while. But our standard crops? Your wheat, your rice, your corn? That’s all dead. You don’t get that harvest, and that’s what we feed the world with. Vegetable gardens, everything’s just dead. You can’t grow in darkness…
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